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Green Tip of the Month

Sustainable Sincerity

Our upcoming Green Scene ("Mayan Marvel," September 2010) contains helpful tips on how to detect greenwashing when perusing "organic" product labels. That's when companies try to unjustifiably tout a product's environmental virtues.

As John Vater, co-ower of Spa Adriana in Huntington, New York, warns, "The big print giveth and the small print taketh away."

Here's some information about avoiding this pitfall:

Read labels with a discriminating eye.
John and his wife, co-owner Adriana Vater, caution spa professionals against taking a product label at face value. "If the packaging claims it doesn't contain something, you should ask yourself what's there to do that ingredient's job," Adriana says. "Every component of a product has a purpose, and sometimes a so-called 'green' ingredient is just as offensive as the original."
Educate yourself.
The Vaters say it's important to develop an understanding of how product ingredients work. "With today's Internet access, you can quickly look up the chemical composition of any item," John says.

It's not always easy going green. How do you ensure that your spa's environmental initiatives result in real, positive change? Send your ideas to Katie O'Reilly, associate editor, at koreilly@creativeage.com.

DAYSPA eNewsletter

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DAYSPA magazine’s monthly e-mail newsletter DAYSPA eNewsletter combines featured magazine content and unique editorial with select advertising messages and is delivered to our targeted e-mail list of 9,000+ spa professionals.

Browse some of our previous issues below.

July 2010

From the DAYSPA Blog:
Morning Show Massages
Big Hair, Bigger Cause
Charity Champions
Education Initiatives

Supplements to Support Healthy Weight
Balancing Mahjong Massage
Spa Garden by the Sea

Click here to view this issue.

June 2010

From the DAYSPA Blog:
Promoting Spa Sustainability
Massages, Manicures & Manolos
Ray of Light
Peace of Mind

Selling Eyelash Extensions
Fountain of Youth
Happy Feet

Click here to view this issue.

May 2010

From the DAYSPA Blog:
Skin Cancer Awareness
Let the Sunshine In
Acquisition News
Royal Spa Debut

How Does Meditation Enhance the Spa Experience?
Ilana Craig Alberico
LEED Takes the Lead

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April 2010

From the DAYSPA Blog:
A Bright, Green Future
CND Nail Style Contest
DermaQuest Honored
Recipe for Success

Easy Ways to Green Your Spa
Ilana Craig Alberico
LEED Takes the Lead

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March 2010

From the DAYSPA Blog:
Healing Charity
Hello, Dolly
Fashion Week's Big Splash
Toasting the Hometown Torch

Warming Wonder
Spring to Life
ISSE is Right

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February 2010

From the DAYSPA Blog:
Eco retreat draws clients and sponsors
Essie's polished diamond
Spa Uniforms hits the jackpot
Healing Arts for Haiti

Chocolate Love
Retail Opportunities
Spotlight on Spots

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January 2010

From the DAYSPA Blog:
Happy Here, Happy There
Esthetics + Environment
Green Genius
There's an App for That

Champagne Wishes
Dayspa Top Honor: Website
What out-of-the-box marketing strategy is most effective for your spa?

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December 2009

From the DAYSPA Blog:
Take Two
Flu-Season Advice for Day Spas
Runner's Therapy

Spa Etiquette
Getting Warmer...
Michael L. Antoline, J.D.

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November 2009

From the DAYSPA Blog:
Sweet & Salty
Giving Back
Better Than Word-of-Mouth
Everybody Must Get Stoned

A Soothing Space
What were the biggest spa trends of the year?
Cookies Optional

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October 2009

From the DAYSPA Blog:
Pink Is Powerful
Green Spa Growth
Spa (on the) Go
Help a Brother Out

Island Indulgence
What's your most effective management style?
Larry H. Oskin

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September 2009

From the DAYSPA Blog:
It's a Matte World
Reupped for Another Year
On a Boat
A Photo-Ready Finish

Sweet Dreams
Take Your Vitamins
Medicine Meets Meditation

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June 2009

Eyes on Summer Style
Spa Beauty Trends
Honor Roll
Question of the Month: How Do You Beat the Economic Heat?

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April 2009

Question of the Month: R U Plugged N 2 Teens?
Uniquely Tween
Green Teens

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View archives for previous years »







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